Creative Direction
From concept to emotion — translating brand DNA into clear, distinctive visual languages that can be deployed across products and collections.
Product Design
Designing watches, jewellery, and objects — from sketch to prototype, balancing aesthetics, technical constraints, and production feasibility.
Identity
Building coherent product identities through intuition, storytelling, and form — ensuring consistency across collections and market positioning.
Illustration
Expert in freehand drawing, gouache, and digital tools — used as thinking instruments to explore, refine, and communicate ideas with precision.
Consulting
Strategic creative guidance to clarify direction, challenge assumptions, and align design decisions with brand and business objectives.
Product Development
Transforming creative concepts into viable products — managing the path from idea to production with a focus on coherence, quality, and execution.